Introduction to Google Keyword Planner Tool for Keyword Research beginner tutorial

you can also see our video demo

Open URL https://adwords.google.com

/KeywordPlanner in your browser to access the Google Keyword Planner Tool and click on Sign in link on the top right hand side of the web page to sign-in using your Gmail account or create new account if you don’t have any Gmail account.

After clicking on Sign-in link you need to enter email id and password to login into the tool.

This is the main landing page of Google Keyword Planner Tool. Here, click on the “Search for new keywords using a phrase, website or category” to start your keyword research.

Type into your keywords here in the box.

Select your targeting location by default it is selected as "All Locations"

Select your preferred Language here. By default, it is All Language. However, if you are searching for keywords in English language, there is no need to make changes here.

You can aslo select “Google” or “Google and Search Partners” to check the keyword volume. It is recommended to select “Google” only.

Type negative keyword here. Definition of Negative keywords: For example, if you don’t want the “Free” keyword in your keyword search report using tool then add “Free” as negative keyword

If you want to select keyword search volume for particular month you can select here. It is recommended to set it for 12 months to get average monthly searches for a year.

If you want to check for keywords whose average monthly searches is more, less or between a certain number. Initially, it is advisable to leave it as default.

In keyword options, it is advisable to select “On” for option one and “Off” for rest 3 options. After making changes as above mentioned, click on “Get Ideas” to get keyword list.

After clicking on Get Ideas, Google Keyword Planner report will be like this and “Ad group Ideas” is selected by default.

Click on Keyword Ideas tab to find all suggested keywords with Avg. Monthly Searches.

By default, tool give keyword report with “Avg Monthly Searches”, Competition, Suggested Bid and more. But if you want to customize keyword report then Click on “Columns” and make desired changes as per your requirement. Final step is download report by clicking on “Download” button.

After clicking on “Download”, you can get the option to download the file in Excel CSV format. It is recommended to download in “Excel CSV” format.

if you have any tips or tricks welcome to edit our online doc

https://docs.google.com/document/d/1e8yLMp1gLXW7f-3IBNsaZLqnSGLJWs4ITxcvNid1ffw/pub